Star Image

Taylor swift star Image

Taylor swift has established her star image through her appearance and the personality that comes through on her music video.  Her image connotes a fun-loving romantic young women who has a girl next door aura about her. This is shown through her bright red colour persona which has become her trademark for her as an artist.

The mise en scene in her album covers connotes positivity and fun. For example, high key lighting is used to connote happiness. Bright colours such as the red and purple are used to capture the audience’s attention and create that pop genre. Taylor’s star image is expressed well through her album covers with her body language and facial; expressions. She portrays this innocent and youthful, as opposed to many artists use a more sexual and seductive star image in order to entice their audience.

The majority of Taylor Swift’s music videos are at a high professional standard with high key lighting and fast shot cuts with scenes that link to her lyrics, which help bring out her chosen style of music genre pop by creating a lively, fun atmosphere within her music videos.